No one can deny the reach of Java platform. The numbers may come around billions. To put it simple, Java is everywhere, it’s there in your mobile, it’s there in your desktop, it’s there in your TV and it’s there in (not yours) satellites. With these many loyal followers and reach, Java is a perfect platform is distribution, what exactly Sun has tried some years ago, by distributing a search engine’s tool bar along with Java’s platform. Now Sun is coming up with more formalized approach to monetize Java platform’s reach.
In his recent blog post, Jonathan has mentioned that Sun is going to unveil a new product in coming JaveOne meet. The product is internally named as Vector, and probably will be renamed as Java Store, which is as per Jonathan’s statement:
Vector is a network service to connect companies of all sizes and types to the roughly one billion Java users all over the world. Vector (which we’ll likely rename the Java Store), has the potential to deliver the world’s largest audience to developers and businesses leveraging Java and JavaFX.
How will the Java Store work?
- Developers/Companies submit their applications to Sun.
- Sun validates the applications and add them to the Java Store
- Developers can bid for their application’s position in the Java Store. Highest bid will get your application more visibility.
- Sun delivers your application to the millions of Java users through update mechanism.
- You get your application distributed to millions of user, Sun gets its share of money through bidding, User gets the application he/she wants. All are happy!
So, what do you guys think about Sun’s move? Will Java platform create the world’s largest app store?



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I’m not here to create sour grape but since when is the last time that Sun show a cohesive strategy execution. It long impart the impression that they are “long on promises but short on execution” much to the disappointment of developers and investors. Being first to market and first to innovate means nothing if it cannot take advantage of the first-mover advantage just like Sun’s cloud overtaking by amazon’s cloud service etc.
I rather Sun doesn’t stretch themselves too far out, and focus on delivering promised stuff to build credibility, better execution and proper strategy than get distract by trendy stuff. It is just important that Sun entrench the culture of building thing and getting it done, and not half-way done. Many of the Java stuff should have been completed by now, Java7 jsr, jwebpane, javafx15, … but been dishearten by level of engagement with the community compare to Adobe and Microsoft. Just hope that Oracle’s acquisition will change that.
Nonetheless, I wish Sun success on Java AppStore.
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